The Weekend Standard
Effortless style. Military durability. Uniquely yours.
The Breathable Strap
Summer heat is the enemy of leather and steel. Our solution? A high-density Nylon Webbing strap. It wicks moisture, allows airflow, and sits weightlessly on your wrist. No sticky sweat, no cold metal bite—just pure, breathable comfort from the campus to the coast.
Preppy Heritage
Channeling the classic Tri-Color aesthetic (Navy/White/Red), this watch captures the timeless spirit of the regatta. It pairs perfectly with rolled-up sleeves and weekend denim, injecting a dose of spirited color into any casual outfit.
Rugged Case Architecture
While the strap screams "leisure," the case means business. The 4cm alloy body features a marked bezel, adding a sporty, functional edge that frames your custom-printed dial. It's tough enough for a hike, yet refined enough for brunch.
